Price Tag Could Harm Super Mario Run Sales On The Long Term: Analyst
Despite kicking off with good sales and lots of engagement when it comes to the Mario and iOS communities, it seems analysts still fear Super Mario Run is not being as great as Pokemon GO and other successful mobile apps in the long term. This fear is mainly due to the price tag of the first Nintendo game coming to iPhone and iPad, which is now $9,99.
Interestingly, even after those good performances, Nintendo shares fell 5% after Super Mario Run shipped (once the market closed in Tokyo those shares were back up by 1% though). This happened because investors are concerned about the price of the app, although they've been pushing Nintendo to enter the mobile apps business for years.
According to App tracking firm Apptopia, Super Mario Run surpassed day-one downloads of Pokemon GO with an install base of 2.85 million. Niantic's app "only" reached 900,000 downloads in its first 24 hours, so we'd say it's a really good achievement for Nintendo. Will it be enough in the long run? Who knows.
In the meantime, it's legit for us to ask whether this was a good move from Nintendo. I've been playing the game for a while and, while possibly not being as longer as other mobile apps are now, it still offers great content that is likely making it the best runner on iPhone and iPad ever. So, you're paying it a lot for it being a mobile app, but the expense is very little considering as a standard Super Mario game. What's your opinion about it?