Once you beat a game, or content stops being made for one, it’s not long before you move on to the next. Developers and publishers are always trying come up with the magic formula that keeps you caring about their game long after it releases, but few find such success. Some do, though, and it’s worth recognizing those titles due to how rare such a feat really is.
Still Playing It Nominees
The games on this list of nominees are arguably the best at keeping players coming back or bringing new ones to the fold. While these games continue to deliver content, we could only choose one. It wasn’t an easy task, but the winner of the Still Playing It Award went to Grand Theft Auto V.
Still Playing It of 2017 – Grand Theft Auto V
Grand Theft Auto V was released in September 2013 for the PS3 and Xbox 360, then was brought to the PS4 and Xbox One in November 2014. Finally, it arrived on the PC in April 2015. With the life expectancy of games, you would think that two years after its initial release date it would be all but dead, but this is where Rockstar Games’ focus on Grand Theft Auto Online really paid off.
While Grand Theft Auto V has a strong single player campaign, it’s the online multiplayer that keeps this game going. Rockstar took Grand Theft Auto Online to a new level by continually releasing free content. While other games require a season pass for access to DLC, Rockstar took a different approach to keep players happy, providing free content updates and events on a regular basis. Some of this is good for the solo player, but it mainly focuses on having a crew team up to form a motorcycle club, shady business, or take part in a cooperative heist.
Just like the movie called Heist, you assemble a crew of your friends to take on a difficult challenge with a big payout upon completion. In fact, Rockstar just recently released a new heist called the Doomsday Heist, which immediately had the TL;DR staff freaking out about jumping back into the game. Oddly, the Still Playing It Award had already been chosen when the Doomsday Heist was announced, so it served more as a justification for our selection, rather than the reason for it.
The fresh content that Rockstar brings to Grand Theft Auto V is what made this game stand out from the rest of the nominees. It gives gamers a lot of hope for Red Dead Redemption 2. It’s unlikely that Rockstar will abandon their hugely successful online model, so that game should be a contender for the Still Playing It Award in future years.
To view all the awards we’re giving out in 2017, be sure to visit our 12 Days of Game Awards hub.