Controversial Key Reseller G2A Gets Roasted By Indie Dev, Offers Further Statement

G2A had the not so smart idea to send a rep to the Croatian Reboot Conference, where a lot of angry small indie developers were waiting for the opportunity to express their disappointment in regards to the key reselling company. The response from the rep was not so clear and smooth, and this is leading the net to be even angrier against the company.


Thomas Was Alone creator Mike Bithell, in particular, was among the most active developers during the panel. He asked some questions to the G2A senior account manager Mario Mirek, especially about the much discussed and controversial G2A Shield policy, which demands you to spend money in order to have a safe and refundable transaction across the store.

"You charge the customers who want to avoid fraudulent stuff with the Shield system. You ask us to contribute our time and energy to detect fraud on your system in exchange for 10 percent. I'm interested what the 750 people - 40 percent of whom are women - are doing to earn the 90 percent of the transaction?," Bithell said.

"There are people working in marketing...," was Mirek's response.

"Is it mainly marketing?"

"No. IT and security."

"Good job."

Later, G2A issued a statement to Eurogamer, offering some clearer explanations about things Mirek said in Croatia.

"Grey market, despite the Wiki definition, works as a negative label and people who throw this name against us just want to damage our business - we cannot agree to that. Resale of keys is perfectly legal, it brings a lot of benefits to the gamers community as it introduces competition and prevents raising prices to unreasonable levels.

Those who want to stop it act against free market and property rights that are essential to the modern economy. If something is to be called gray or shady, these are the practices of making 'suggestions' aimed at hurting legally operating the marketplace. If you call G2A gray, try doing the same with respect to eBay, Amazon and basically all the marketplaces - it is obvious that today we are simply a part of normal, legal market.

Fees. We want to quickly explain our fees regarding developers and sellers since there seems to have been a misunderstanding during the Q&A. There are two separate revenue streams for developers on our marketplace. The first revenue stream is from regular sales made directly by the developers. G2A only takes a General commission of 10.8 per cent from these sales - the remaining 89.2 percent of the sale goes directly into the developer's pocket (which is way above the industry standard of 70 percent).

However, thanks to G2A Direct, developers are given a second revenue stream - they can make an additional up to 10 per cent on all third-party sales. This is an extremely attractive offer as no other marketplace gives developers a chance to make any money on third-party re-sales. Imagine that someone purchased an LG TV, and then went to re-sell it on eBay - eBay does not offer LG, or any other company, any percentage of this sale. We are the only marketplace in the world that offers this to developers."


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