Jim Ryan Talks About PS4 Pre-orders, Profitibility, Xbox One Delay in Europe And More


RTL News from Netherlands got a golden opportunity to interview Jim Ryan from Sony Computer Entertainment Europe. Jim talked Playstation 4 pre-orders, whether or not PS4 is profitable at €400 price point, Gaikai and many more things.

PS4We have tons of snippets from the interview below “Translated” for you.

RTL News: Whether or not the PS4 has sold out yet

Jim Ryan: “The level of pre-orders is real high. There will be some stock which is not set aside for pre-orders, but you’ll have to get up really early or stay up really late, depending on what your habits are, demand is very considerable.”

RTL News: What’s Your Thoughts on Retailer saying that they won’t be able to deliver PS4 at launch (unless you pre-ordered, like, before August).

Jim Ryan: “Well, like I said, demand is extremely strong. And our plans were made a little bit more complicated when our principal competitor decided that they weren’t going to launch [in the Netherlands] before Christmas, so that obviously meant demand for PlayStation 4 increased.”

“We’re doing everything we can to step up, but everytime we try to increase production, the demand goes up.”

RTL News: Whether or not the PS4 is profitable at a pricepoint of €400.

Jim Ryan: “*smiling* That’s, uh, top-top-top-secret information, uhm, but what I’d say is that Sony is, uhm, Sony is in difficult times at the moment and PlayStation is one of the pillar businesses that Sony’s leader, Kazuo Hirai, has identified as pivotal to sustaining Sony’s business, while he regenerates it and restructures.”

“And therefor it’s really important that across our ecosystem that we generate cash and profitability.”

“The €399 price point, which I’m really thrilled about, allows us to to do that.”

RTL News: “why it is so thrilling to launch the PS4 at a €399-price point.”

Jim Ryan: “I launched the PS3 seven years ago at 599 euros. I decided I never want to do that again.

So, to be able to come to market seven years later, 200 euros cheaper, is great. And also to be 100 euros cheaper than our competitor, whenever they come to the Netherlands, that’s also great.”

RTL News: “Why do you think the PS4 is better than the Xbox? And not the releasedate and not the price *laughs*”

Jim Ryan: “Well, the releasedate and the price are definitely factors, because we will be in the market before Christmas and they will not. We have a 100 euro price advantage, compared to them. So these are, I think in the content of the Netherlands, the Dutch market and the Dutch gamer, these are important factors, but if you want me to talk about other things, I will, but I’d very much like to focus on the games.”

“We will have published on the PS4, between November 29 and Christmas, there will be 34 games published. Of which more than half will be available on PS4, but will not appear on Xbox One.”

“This gaming line-up provides a very strong point of difference.”

RTL News: Unlike smartphones and tablets, consoles are heavy and not portable, why this is the case and if Sony shouldn’t focus on a smaller, more portable console.

Jim Ryan: “It is changing. What we are doing with PS4 is providing something that we call remote play which allows all of the PS4 games to be played remotely on the PS Vita.”

“[Also,] I wouldn’t say the PS4 is big and heavy, I’d say it’s light and beautiful, but it’s sitting there under the television. So let’s say that I start to play a shooting game using output through the television and, let’s say, my father comes in and wants to watch Ajax playing football on the television, I can just go into my bedroom and carry on playing that game on my PS Vita.”

“That’s, I think, a really good example of a trend that’s starting and will accelerate to take these old, closed, kind of silo types, platforms to make them broader and more open. We think it’s a great thing for gamers.”

RTL News: Since we can play PS4 games on PS Vita, whether or not it is possible that we will also see this happen on tablets, smartphones, PCs, etc.

Jim Ryan: “It’s not possible: it’s certain. We acquired a company called Gaikai a couple of years ago, which provides a cloud streaming service. Starting next year in North-America and soon to follow in Europe, we will start streaming PlayStation gaming experiences to PlayStation devices, but also to non-PlayStation devices: smartphones, tablets, laptop computers, televisions, blu-ray players.”

RTL News: Can Players stream only PlayStation games to Sony tablets/smartphones/TVs/etc.?

Jim Ryan: “No. We will stream to, obviously Sony products, but also the possibility to stream to non-Sony products is definitely on the horizon.”

Watch Full Video Interview HERE.