Netflix has had a quite good year in 2018 overall, gaining up to 35% in terms of revenue and seeing paid membership grow by 9 million from the previous quarter.
Netflix has had a quite good year in 2018 overall, gaining up to 35% in terms of revenue and seeing paid membership grow by 9 million from the previous quarter.
Interestingly, though, in a letter to investors the firm claims that it’s having trouble with an unexpected competitor.
It’s not HBO nor Hulu – it’s Fortnite.
“In the US, we earn around 10 [percent] of television screen time and less than that of mobile screen time… We earn consumer screen time, both mobile and television, away from a broad set of competitors. We compete with (and lose to) Fortnite more than HBO,” said Netflix in its letter to shareholders.
“Our focus is not Disney+, Amazon or others, but on how we can improve our experience for our members,” added the company.
We don’t have other specifc numbers by Netflix but, just to give you some context, last year Fortnite hit an all-time concurrent player count of 8.3 million players and $2.4 billion in digital revenue.
Figures that let you know it’s a tough challenge for anyone in the digital field, Netflix included, despite the streaming service being so popular.
Source: USGamer.net
Published: Jan 18, 2019 10:32 am