Adidas, in collaboration with popular streamer Tyler “Ninja” Blevins, today revealed an all-new branded sneaker line, set to release Dec. 31. The Nite Jogger-style shoe will feature Ninja’s blue and yellow color waves, along with his name and slogan.
When first looking at the shoes, it’s quite apparent that Ninja is the main focus. His merchandise on shelves of other big brands, including Wal-Mart, makes his color scheme instantly recognizable.
The inside of the left shoe features Ninja’s name logo, while the inside of the right shoe has the slogan for the collaboration: “Time In.” Each phrase is written in a different font, with Ninja’s name in his official brand lettering.
The outside of the shoes has the standard Adidas design that fans of the apparel company know well. The three iconic stripes don the outside, and an Adidas tag sits atop the tongue of each shoe.
Ninja and Adidas began their partnership in August, just after the streamer announced his move from Twitch to Mixer. At the time, no apparel was available for purchase for the collaboration, though, Adidas did mention plans for products beyond the “virtual world.”
There’s currently no word on the price of the shoes.