In Fortnite Chapter 2 Season 3, the Orchard can be found to the north of Frenzy Farm. It is a landmark, not a named location, so we have marked its position on the map below for you.
The Orchard is a pretty good place to drop. There are plenty of ammo boxes and loot chests, so you should be able to get pretty well-armed before heading out to the rest of the map. If your loot drops are disappointing, there are many materials and an upgrade bench, so you can upgrade or sidegrade a weapon to give you a better shot in your next firefight. You can also check out the Farmers Market to the south of the orchard, as some good loot can spawn there as well.
There are also many consumables around the place in the form of apples and cabbages, which can be important ways to heal up in between fights. You can also have a good chance of finding Fireflies here by exploring the Orchards and campfires. If you find Fireflies, you can interact with them to make a Firefly Jar, which will do a great job of burning away enemy cover.
After that, you can choose to head north and hopefully grab the Helicopter at the radio station, or you can venture south to Frenzy Farm itself, a notorious cesspool of aggressive sharks and even more aggressive players.